000 01213cam a2200313 a 4500
001 15531803
005 20250306130930.0
008 081121s2010 maua b 001 0 eng
010 _a 2008942257
020 _a9780495569428
020 _a0495569429
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aP96.M34
_bA4 2010
082 _a658.1
100 1 _aAlbarran, Alan B.
245 1 0 _aManagement of electronic media /
_cAlan B. Albarran.
250 _a4th ed.
260 _aBoston, MA :
_bWadsworth Cengage Learning,
_cc2010.
300 _axxii, 332 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMass media
_xManagement.
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy1212/2008942257-d.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy1212/2008942257-t.html
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy1303/2008942257-b.html
906 _a7
_bcbc
_corignew
_d3
_eepcn
_f20
_gy-gencatlg
942 _2ddc
_cBK
_n0
999 _c3801
_d3801